Tatiana Vidal

“Everything is negotiable. And you always have a choice if you manage process”

Tatiana is dedicated to helping companies achieve negotiation and sales excellence. Driven by passion and a pursuit for excellence, Tatiana brings a comprehensive and skilled approach, to developing negotiation strategies and actions, which support teams to achieve sustainable value.



Tatiana’s background encompasses over 20 years as head of Sales, Purchasing and Marketing departments in both American and Brazilian companies, together with extensive consultant and training experience in Latin America.


Specialist Focus

Tatiana is recognised as negotiation and sales skills development specialist, and has successfully supported teams driving transformational change and achieving higher performance



MBA degree in Retail Management from FIA – Fundação Instituto de Administração

Graduation from FGV – Fundação Getulio Vargas in Business Administration

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Part of the EdventureCo Group, a Certified B Corporate

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